Why Amazon is This Writer’s Best Friend

Right now, there's a contract dispute going on between Amazon and the publisher Hachette Book Group, with the result that Amazon is delaying shipment of some Hachette books and removing "pre-order" buttons from listings of others. Read some news stories and you might think all authors are pro-Hachette and anti-Amazon. But that is not at all the case. Many of us strongly support Amazon, including famous writers like Joe Konrath, Barry Eisler, and Bob Mayer, and many lesser-known writers--like me. One reason is that this is no David-and-Goliath story: in 2012, Hachette, a division of the multinational conglomerate Lagardère Group, pleaded guilty to e-book price fixing. It is no friend to writers, except for perhaps the already highly successful ones. But another is that Amazon has been good to many, many writers. Like me, for instance: thanks to "the Big A," I've been able to create a mini global publishing empire, with books in English, Spanish, Japanese, and soon, Hindi and Russian. I sell hundreds … [Read more...]

Do You Suffer From Marketer’s Block?

Recently, I've noticed an interesting evolution in the writing productivity classes I teach. Up until a few years ago, writers almost always took one of my classes because they were procrastinating or blocked on a book or other work. These days, however, many who take my classes have finished their book: it's their marketing they're stuck on. And many of those who are stuck are indie publishers. What gives? To understand what's going on, you first need to understand that procrastination isn't caused by laziness, lack of discipline, lack of commitment, or any other lack, but disempowerment. Disempowerment means you're not missing anything; just separated from, or constrained from using, that which you have. Locate and remedy the disempowering forces in your work and life, and your energy, discipline, commitment, etc., will "automagically" reappear. Here's more info on how to do that.  So what would disempower an indie publisher? The major disempowering forces are: perfectionism, ambivalence, resource … [Read more...]